After Elon Musk’s persistent request, renowned YouTuber MrBeast, also known as Jimmy Donaldson, defied his initial stance and uploaded his first video directly on Elon Musk’s microblogging platform X. Surpassing expectations, MrBeast first video on X titled “$1 vs $100,000,000 Car” garnered an impressive 27 million views within a mere seven hours, the unexpected move by MrBeast generated considerable buzz, challenging his previous reservations about uploading content on the microblogging site.
https://x.com/elonmusk/status/1747047100502999141?s=20
MrBeast Posts First Video On X
In a surprising turn of events, MrBeast fulfilled Elon Musk’s request by sharing his video on X, signaling a potential shift in the content creator’s distribution strategy. Elon Musk, who had actively encouraged MrBeast to contribute to the platform, eagerly reshared the video, expressing his enthusiasm for this milestone. The video’s intriguing premise and MrBeast’s decision to experiment with X’s audience generated immediate reactions from users, highlighting the significant impact of such collaborations between influential creators and emerging platforms.
Monetization Challenges
Unlike YouTube’s accessibility criteria for monetization, which involves reaching a threshold of 1,000 subscribers and 4,000 hours of viewing, X adopts a unique model. Users on X must subscribe to Premium or Premium+ memberships, priced at $8 and $16 per month, respectively, to be eligible for a share of Twitter’s advertising revenue; the distinct approach sparks debates about the sustainability of such monetization models compared to YouTube’s more specific requirements.
Read more: MrBeast Condemns Deceptive TikTok Ad Featuring AI Replication of Himself as a ‘Scam’
