The Republican National Committee has responded to President Biden’s re-election announcement with an AI-generated ad. The video features Biden and Vice President Kamala Harris celebrating at an Election Day party, followed by a series of reports about international and domestic crises that a Biden victory is expected to follow in 2024.
Dissecting the AI-generated Ad
The ad features a series of misfortunes happening in 2024 in case Biden gets re-elected. The images show explosions in Taiwan after a Chinese invasion and military deployments on US streets. “An AI-generated look into the country’s possible future if Joe Biden is re-elected in 2024,” reads the caption of the YouTube video. A spokesperson of RNC confirmed that it was the first ad of its kind put out by the organization.
Democratic National Committee Executive Director Sam Cornale labelled it as an act of desperation. “When your operative class has been decimated, and you’re following MAGA Republicans off a cliff, I suppose you have no choice but to ask AI to help,” he tweeted. RNC Chair Ronna McDaniel said “Inflation will continue to skyrocket, crime rates will rise, more fentanyl will cross our open borders, children will continue to be left behind, and American families will be worse off if he is reelected.”
AI War in Politics
The idea of an “AI war” in politics is a complex and multifaceted topic, but generally refers to the use of artificial intelligence in political campaigns and elections. AI has the potential to revolutionize the way political campaigns are conducted. AI-generated ads in political campaigns are becoming more common as political advertisers seek to reach voters with personalized messages. Using AI, political campaigns can create advertisements that are tailored to the interests, preferences, and demographics of individual voters, allowing them to target specific segments of the electorate more effectively.
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